It is always exciting to experience the organic changes in The Nicholas Building. The latest addition to The Cathedral Arcade shops is Limedrop. They have created a beautiful space and in the process uncovered some original features like the Deco metal balustrade on the mezzanine. Scroll down past the images for a bit of a question and answer about the Limedrop label and their new flagship store.
Thanks Clea for the beautiful images!
1. Tell us a bit about
Limedrop, the history and the product that you stock.
Limedrop is a contemporary womenswear brand that is
inspired by the idea that anything is possible! The positive brand ideals can
be seen in our use of colour, unique materials, sustainable woods, luxurious
fabrics and attention to detail. We design all our own textile prints, develop
the garment silhouettes, make a range of soft lingerie and have three ranges of
accessories: cherrywood jewellery, rosewood/ resin jewellery and rainbow
funglasses.
Limedrop was launched in 2006 and has stocked some of the
world's best boutiques around Australia, Japan and Dubai, set up 5 pop-up shops
in Melbourne and one in Sydney, been on International showcases around the globe,
as well as numerous runways and projects! What a journey... And now we are so
excited to have our first Limedrop flagship store in the Nicholas Building in
the heart of Melbourne's boutique laneway shopping district!
In the shop we are stocking our current season Limedrop
fashions, lingerie and jewellery. We also have Melbourne designed, Radical Yes
shoe and OK OK tights.
2. What is your inspiration for the shop?
The shop is inspired by mixing modern elements with the
original mid-1920s architecture. The Limedrop boutique is a welcoming
oasis in the CBD housed in the creative, iconic Nicholas Building- home to
Melbourne's best creatives from jewellers, artists, milners and fashion
designer. We have worked with Moth Design to retain it's beauty such as
the 6m high ceilings, deco balustrade, curved concrete beams and original brass
door hinges. Our modern elements are the geometric racks and vertical garden
that span the full height of the space.
Limedrop Shop
Shop 5 Cathedral Arcade
37 Swanston Street
(Corner Swanston Street & Flinders Lane)
Melbourne 3000
(03) 9663 0435
Open:
Monday- Saturday 11-6pm (Late Friday til 7pm)
Sunday 1-5pm
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